There will be a one day crash course on all things “big data” at the upcoming San Francisco Predictive Analytics World conference on Monday, March 30th, 2015. Get the Big Data big picture with a day of introduction to the major concepts, methods, challenges, and best practices related to leveraging large volumes of information.
There will be a session on social media network analysis using NodeXL at the conference as well.
Networks are collections of connections — they are everywhere once you start to look. Learn how to collect, analyze, visualize, and publish insights into connected populations. Using the free and open NodeXL addin for Excel, anyone who can make a pie chart can now make a network chart. Create insights into social media, collaboration, organizations, markets, and other connected structures with just a few clicks. Easily publish reports with visualizations and content analysis. Apply social network analysis to your own brands, email, discussions or web sites.
Networks are everywhere but collecting, analyzing, visualizing, and gaining insights into connected structures can require advanced technical skills. This session presents a free, easy-to-use tool for network analysis that builds on the familiar Excel spreadsheet called NodeXL. If you can make a pie chart, you can get insights into networks. The tool makes it easy to collect data from a range of social media (Twitter, Facebook, YouTube, etc.). Quickly create visualizations and reports on the shape of connected groups. Identify the key people, groups and topics in a community. Network analysis can reveal the hidden structures in streams of interactions.
Hidden within social media streams are structures that identify the most influential voices on any topic. Social network analysis and visualization can take millions of messages and reveal the shape of the crowd and the people at the center of it. Using the free and open NodeXL application, this talk demonstrates the tools and methods needed to create detailed maps of any social media topic. Learn to map and analyze social networks extracted from email, Facebook, Twitter, YouTube, message boards, and the WWW. No coding or prior experience needed!
Workshop: Tuesday, April 16, 2013 From: 6:30pm – 9:30pm
Intended Audience: Social media managers and analysts, marketers, collaboration and enterprise IT, advertisers, event planners, journalists,
Knowledge Level: all skill levels, beginners particularly welcome. Should have an interest in social media. Any experience with a spreadsheet is a plus!
Social media conversations are clumpy. People tend to follow and reply to people who share their views so distinct clusters emerge in many social media discussions. Often these sub-groups have distinct ways of using language, point to different URLs, and mention different hashtags, even when talking about the same topic. Simple, free and open tools can now collect and analyze these clusters of discussion, highlighting the contrasting themes in the conversation. Learn how to perform key tasks like: