In the latest Social Media Clarity podcast, hosts Randy Farmer (@frandallfarmer) and Scott Moore (@scottmoore) and I (@marc_smith) interview Howard Rheingold (@hrheingold) about his work on network literacy.
Mon, Mar 17 – Wed, Mar 19, 2014 9:00 am – 5:00 pm
I will attend and speak at the Consortium for Service Innovation Annual Member Summit at Rancho Bernardo Inn in San Diego on March 18th and 19th. There will be several workshops on emerging methodologies, tools, and techniques to understand and continuously improve the customer experience and reinforce brand messages. Talks and speakers include:
- Customer Insight Metrics
Fred Van Bennekom, Great Brook Consulting
- Map and Improve Your Customer Experience
David Kay, DB Kay & Associates
- Nurturing an Online Community
Erica Kuhl, Salesforce.com
- Building Customer Empathy
Jim Pendergast, Sage
- Strategic Elements of a Customer Success Initiative
Greg Oxton, Consortium for Service Innovation
- Understanding Social Ties with Social Network Analysis
Marc Smith, Connected Action
I will be running hands-on workshops on Tuesday working with NodeXL to map company and market topics. Wednesday is a basic overview of networks, social networks, social media networks. I will talk about the value of networks for businesses. The network perspective makes it easy to recognize that the same number of people can organize themselves into a variety of connected structures and that some structures are better than others for various purposes.
An example is the map of the connections among the people who tweeted about Consortium member Sage North America.
The latest episode of the Social Media Clarity podcast is now available! This week features a discussion among the hosts Randy Farmer (@frandallfarmer), Scott Moore (@scottmoore) and I (@marc_smith) about the promise and pitfalls of selective sharing.
An interview with Chip Morningstar (and podcast hosts: Randy Farmer and Scott Moore) who created and ran the first MMOs/Virtual Worlds. This segment focuses on the emergent social phenomenon encountered the first time people used avatars with virtual currency, and artificial scarcity.
29 June – 2 July 2011
Queensland University of Technology
C&T 2011 OVERVIEW
The biennial Communities and Technologies (C&T) conference is the premier international forum for stimulating scholarly debate and disseminating research on the complex connections between communities – both physical and virtual – and information and communication technologies.
C&T 2011 welcomes participation from researchers, designers, educators, industry, and students from the many disciplines and perspectives bearing on the interaction between community and technology, including architecture, arts, business, design, economics, education, engineering, ergonomics, information technology, geography, health, humanities, law, media and communication studies, and social sciences. The conference program will include competitively selected, peer-reviewed papers, as well as pre-conference workshops, a doctoral consortium, and invited keynote and panel speakers.
NodeXL allows collections of vertices in a network to be gathered together into a “Group”. Groups have several properties:
- groups can be selected
- vertices in selected groups can be operated on as a set
- groups can be collapsed or expanded
- network metrics can be calculated for each group
- groups can be plotted within bounded regions
NodeXL supports creating clusters or groups of vertices in several ways: by attribute or manually, by component, or algorithmically.
Group menu commands are located in the Groups Menu in the NodeXL>Analysis Menu section.
Group menu commands include:
Group by Vertex Attribute
Users can also assign vertices to groups based on any attribute in the vertex worksheet.
These attributes can be numeric, or categorical:
Groups can also be authored manually. A group is created whenever a new row is populated in the Groups worksheet. A vertex is assigned to a group when it is named with its group in the Group Vertices worksheet.
Find Connected Components:
Each component can be assigned to its own group using the NodeXL>Analysis>Groups>Find Connected Components option.
Find Clusters – Automated Group Assignment Algorithms:
NodeXL exposes three of the clustering algorithms from the Stanford Network Analysis Platform (SNAP) (http://snap.stanford.edu) library for calculating network metrics from graphs. Working with SNAP author and Stanford Computer Science Professor Jure Leskovec, the NodeXL team integrated three clustering algorithms which can be selected from Cluster>Options:
the Wakita and Tsurumi “Finding Community Structure in Mega-scale SocialNetworks” algorithm, the Girvan-Newman or Clauset-Newman-Moore algorithm. When these Group findings algorithms are run each vertex is assigned to one of a set of groups based on its decision rules. In general, these algorithms try to place collectons of densely connected vertices into separate groups or clusters.
When the late Peter Kollock and I published Communities in Cyberspace with Routledge in 1999 there were few broadband connections, no iPhones, and little WiFi. Today, there is an ebook version of the book and Amazon sells a version for the Kindle, a device it was hard to even imagine when the book was written. Google lets you browse most of it and search all of it. But the key ideas of the volume: identity, interaction, collective action and emergent order remain relevant in a wireless broadband netbook mobile social network real-time web world. The book is now ten years old.
Introduction to Communities in Cyberspace, Peter Kollock and Marc Smith
“Since 1993, computer networks have grabbed enormous public attention. The major news and entertainment media have been filled with stories about the “information superhighway” and of the financial and political fortunes to be made on it. Computer sales continue to rise and more and more people are getting connected to “the Net”. Computer networks, once an obscure and arcane set of technologies used by a small elite, are now widely used and the subject of political debate, public interest, and popular culture. The “information superhighway” competes with a collection of metaphors that attempt to label and define these technologies. Others, like “cyberspace,” “the Net,” “online,” and “the web,” highlight different aspects of network technology and its meaning, role and impact. Whichever term is used, it is clear that computer networks allow people to create a range of new social spaces in which to meet and interact with one another.”
More details from the book…
On August 5th and 6th I led a workshop with Martha Russell on social network analysis of social media as part of the Stanford Media X Summer Institute on New Metrics for New Media: Analytics for Social Media and Virtual Worlds this Summer.
Social media and virtual worlds offer two important frontiers for measuring earned engagement. In both, audiences are actively engaged as participants. This workshop covered foundational concepts in media measurement, describe new frontiers in measuring audience engagement in social media and virtual worlds, and provided hands-on experience in using new analytical tools.
This session also provided a walk through the basic operation of NodeXL, including generation of social networks from social media data sources like personal e-mail (drawing data from the Windows Desktop Search engine) and the Twitter social network micro-blogging system. Arbitrary edge lists (anything that can be pasted into Excel) can be visualized and analyzed in NodeXL. Attendees were encouraged to bring an edge list of interest. Sample data sets were provided.
Agenda WEDNESDAY, August 5: #124 Wallenberg Hall
08.30 – 09.00 – Welcome, Introductions & Overview Continue reading
Another conference focused on research on blogs and other forms of social media is “ICWSM” – the International Conference on Weblogs and Social Media. I was able to attend the previous meeting of this conference last March in Seattle and give a talk about different classifications of social media and I am looking forward to attending this year’s meeting in San Jose. Last year we had a poster paper in the conference about the ways some users in a blog system called Wallop were able to hold other users in the system.
Some Users Pack a Wallop: Measuring the Impact of Core Users on the Participation of Others in Online Social Systems
Thomas M. Lento, Eric Gleave, Marc A. Smith, Howard T. Welser
There was also a paper about the lessons learned from managing large corporate online community efforts.
Space Planning for Online Community
Danyel Fisher, Tammara Combs Turner, Marc A. Smith
This year, we have a poster in the conference that is focused on the ways network structures created when people reply to one another can be used to predict whether a message or thread is a question and answer exchange or a long discussion or debate.
Distinguishing Knowledge vs. Social Capital in Social Media with Roles and Context
Vladimir Barash, Marc Smith, Lise Getoor, Howard Welser
The conference attracts some great people and features the state of the art in research at the intersections of computer science, natural language processing, social network analysis, search engine/information retrieval design, information visualization, knowledge management and the social sciences. That can be eclectic but this is the place for hearing about new work on Wikis, Blogs, Message Boards, and other social media systems like social networking services, micro-blogging systems, and mobile software.
The conference is held this year in May, from the 17th-20th, in San Jose, California.
Here are my pictures from last year’s ICWSM in 2008, held in Seattle, Washington.
[flickrset id=”72157604404329067″ thumbnail=”square” overlay=”true” size=”medium”]
There is also a nice picture from Joe McCarthy of Tom Lento and me in front of our poster at ICWSM 2008.
A great conference on social aspects of technology is coming up soon:
June 25-27, 2009
The Pennsylvania State University
Information Sciences and Technology Building
In an increasingly networked world, the concept of community has taken on new meanings and inspired the development of a wide range of technologies aimed at forging connections, improving communication, and enabling coordination among groups of people. Today, such terms as virtual community, blogging, podcasting, and smart mobs have become commonplace, yet each represents a complex system of hardware, software, and people, shaped by perceptions, norms, rules, and habits, and occurring within varied social and cultural settings.
The Communities and Technologies biennial international conference serves as a forum for stimulating and disseminating research on the complex connections between communities – both physical and virtual – and information and communication technologies. Researchers studying aspects of this interaction between communities and technologies, regardless of disciplinary background, are providing original contributions to the Fourth International Conference on Communities and Technologies.
I am please to note that a paper about NodeXL will appear at the Communities and Technologies conference, there will also be a workshop on the use of the tool presented prior to the official start of the conference.
Hope to see you there!
Here are some pictures from the prior Communities and Technologies conference in 2007 on the campus of Michigan State University in East Lansing, Michigan.
[flickrset id=”72157600573224981″ thumbnail=”square” overlay=”true” size=”medium”]