Forester recently released its review of leading social media platforms.
They conclude that communities are a powerful way for businesses to grow. Community and social media have ROI!
The segment is getting crowded, over 100 vendors and growing, but only few cleared Forrester’s threshold for robustness and feature richness.
Forrester evaluated nine social media platforms in depth and called out Jive Software and Telligent Systems on the strengths of the administrative and platform features and the company’s support and customization track record.
Others are noting that social analytics are key differentiators in social media platforms:
Telligent’s Harvest Social Media reporting platform provides a rich set of features for tracking activity in your community.